Reboot Podcast Episode #83 – How You Walk Through the World – with Seth Godin

The Reboot podcast showcases the heart and soul, the wins and losses, the ups and downs of startup leadership. On the show, Entrepreneurs, CEO’s, and Startup Leaders discuss with Jerry Colonna the emotional and psychological challenges they face daily as leaders.

Episode 82 // May 17, 2018


Seth Godin

Seth Godin

Author, Entrepreneur and Speaker

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Episode Description

For leaders, when our aspirations and passions align, a crucible is formed from which creativity and productivity stem. At this point in our entrepreneurial journeys, we might burn a little brighter, and our way forward feels undeniably palpable. Riding the tide, we may begin to feel ourselves cresting the wave and entering a place where the water becomes muddy and our paths unclear. We’ve entered the dip, and suddenly find ourselves in a quit it or stick with it moment where we must determine how we want to walk through this world.

On this episode of the Reboot Podcast, Jerry is joined by friend, entrepreneur, author and speaker, Seth Godin. In this conversation, Seth and Jerry seek to tackle “the dip,” asking us to consider what is actually happening when it occurs, reminding us of the importance of finding our allies during this time, and how living in the tension of unknowing can actually be the catalyst for attuning our understanding to the most authentic way forward – in our companies, our relationships, and on our own personal paths.

Seth Godin on Twitter  | The Dip | Pema Chodron’s – Comfortable with Uncertainty | #33 – Do I Even Have a Superpower – with Kent Cavender-Bares | #73 – Chasing Purpose – with Jeff Orlowski 

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Show Highlights

Top Quotes:

“When I can live set in a way in which my actions are in harmony with my inner aspirational goals and values, then I sleep well.” – Jerry Colonna

“What separates winners from losers, not just in business but in life, isn’t the hard stuff or the stopwatch or the exploitation stuff. It’s the soft stuff, the heart, the way we dance with our fear, what we think when we are on the edge of the abyss.” – Seth Godin

“Humans are who we are, not AIs, and as humans the search for the stopwatch and the right answer isn’t the point. It’s who are we dancing with and why are we doing that dance.” – Seth Godin

“I exist and therefore I create all sorts of thoughts.” – Jerry Colonna

“Too often we spend time collecting dots not connecting them.” – Seth Godin

“We’re often faced with that quit or stick with it moment.” – Jerry Colonna

“Most things that people try that are valuable, almost everyone quits along the way.” – Seth Godin

“The question is when the dip occurs what are you going to do about it?” – Seth Godin

“I knew that it was going to be the hardest work I was ever going to do but if I could get through to the other side with support…the other side would be worth that effort.” – Seth Godin

“So when you think about your dip and your career and the impact you’re making, any project where taking a step back will increase the value of those two assets is not a retreat, it’s actually an investment.” – Seth Godin

“Even when the wind is at your back, going sideways across the wind is actually faster than going straight downwind.” – Seth Godin

“We actually care about doing good work with people we like. Let’s not invest time and energy building the muscle of being in confrontation with people we don’t like.” – Jerry Colonna

“If you can identify who you seek to serve and serve them at the appropriate scale, who cares if there’s someone bigger than you? Why is that worth suffering for?” – Seth Godin

“The easiest conversation is how do we get bigger now? How do we close this deal? How do we get more basis points? How do we get better terms? Those are easy compared to what’s underneath the skin of the person sitting next to me?” – Seth Godin

“The thing that I wrestle with when I’m not doing good work, is what am I afraid of? Because if I can dance with that fear I’m way more likely to say something surprising.” – Seth Godin

“I firmly believe that going forward our challenge is to build business model structures where we’re not just screwing around when we’re in the studio but we actually have a chance to create value and sustain ourselves.” – Seth Godin

“We’re at a pivotal moment where we have an opportunity to build businesses that are nonviolent to the self, nonviolent to our community, and nonviolent to the planet.” – Jerry Colonna